Shop Upgrades
Most of our shopping-cart upgrades come straight from customer feedback. If there’s a feature you’d like to see, let us know — many of the improvements below started as a single customer request. Every eCommerce plan includes these updates at no extra charge.
2026
- Modern Stripe checkout — secure on-page card entry with 3-D Secure / SCA and refund support
- Apple Pay & Google Pay via the new Stripe gateway (in progress)
- Payment options reordered by popularity; Clover promoted to its own selection
- Smarter cart — guest carts merge on login and persist 20+ days
- Faster, more private browsing — no cart or cookie created until an item is added
- Redesigned HTML order-confirmation emails with an itemized total (plain-text fallback)
- Next-gen images — automatic WebP + AVIF, Brotli/gzip compression, long-term caching
- Faster category & order-history pages (database query optimizations)
- Clean, keyword-friendly category URLs with auto-generated meta descriptions
- Structured data — breadcrumb & product-review (star-rating) JSON-LD
- New product review system with star ratings and automated review requests
- New owner SEO hub / dashboard
- Major admin security hardening — bcrypt logins, signed cookies, isolated sessions, CSP
- Carrier upgrades — UPS OAuth, FedEx REST, USPS v3 rating; FedEx Freight (LTL) in progress
- Responsive owner/admin area and mobile storefront improvements
- PDF invoice printing, per-shop custom CSS, and PHP 8.4 compatibility
2024
- Improved image ALT-tag SEO
- Updated shop code for PHP 8.x compatibility
- Updated MySQL / MariaDB support
2021
- WordPress integration improvements
- Mobile usability enhancements
2019
- Added Product schema tags
- Added Breadcrumbs schema tags
2016
- Added Square payment gateway
- Updated PayPal TLS security
- Updated Google Product Search delimiters
2015
- New coupon type — % discount on additional items
- Design Aesthetics page updates
- DHL shipping API integration
- Direct shipping rates via USPS, UPS & FedEx APIs
- Recurring billing for First Data / Payeezy
- International shipping updates
- Pinterest added as a standard sharing option
- Mobile search-bar updates
- Import / export and order-search improvements
- First Data Connect gateway updates
2014
- WordPress plugin updates
- Auto-select images update
- Fixed sorting-preference error
- Stripe gateway integration
- PayPal & Payflow gateway updates
- McAfee security-scan compliance
- Shop template shortcode updates
2013
- Amazon API payment gateway
- Image compression
- Google Wallet for downloadable items
- File-upload feature on item pages
- Mobile secure checkout pages
- FedEx & UPS account-login support
- Shop password-strength checker
- Video URL optimization
- More payment gateways (E4, PayPal Payments Advanced)
- Responsive template updates
- Account creation, CSV import & tax options for downloads
- … and 20+ more features
2012
- Category thumbnail images
- SEO & image optimization
- Newsletter opt-in default
- Item videos
- Title-tag shortcode
- Custom item-listing styles
- Affiliate-code auto-generation
- Hover design features
- Alternative shipping options
- Order-history links
- Newsletter subscriber management
- … and 15+ more features
2011 & earlier
- Category link customization & sorting
- 3-column item display option
- Item title hyperlinks
- Facebook “Like” button
- Popup add-to-cart
- SKU numbers on drop-downs
- Breadcrumbs navigation
- Gateways: Authorize.Net, PayPal Pro, Google Checkout
- Gift registry
- Downloadable e-book functionality
- International shipping via FedEx / UPS APIs